Free tools
Free tools for UK small business owners who want honest answers about their website. Most need no signup at all; the GEO score just asks for an email so I can send you the fuller check. Every figure is sourced, nothing is made up, and there's no hard sell at the end.
Find out how much a website actually costs in the UK. Compare DIY builders, freelancers, and agencies with real, sourced 2025–2026 pricing data.
2 minutes
An honest assessment of whether your current website needs a rebuild, some fixes, or nothing at all. Based on real industry benchmarks, not a sales pitch.
2 minutes
Ten questions that separate how your site looks from what it actually does, then plot it on a matrix. Shows you which half is failing before you spend money on the wrong one.
3 minutes
Not sure how to explain what you need to a web designer? This guided tool creates a professional brief you can send to anyone, including me.
5 minutes
Free, instant check of whether AI crawlers can actually access and understand your website. Covers crawlability, structured data, and llms.txt.
1 minute
Because the web industry is full of bad information designed to scare people into spending money. Vague pricing, jargon-heavy audits, and "free consultations" that are really just sales calls.
These tools give you real information so you can make better decisions, whether that means hiring me, hiring someone else, or doing nothing at all. If you find them useful, you'll remember where you found them when you do need help.
Get in touch
A few lines is plenty. I'll reply within 24 hours with a couple of questions or a time to chat. There's no charge for that.
If a Facebook page or a simple builder is honestly enough for you, I'll tell you.