// web design · woking, surrey
Web design in Woking, without the agency invoice.
Custom websites for Woking businesses ready to grow, built to load fast, rank on Google, and turn visitors into enquiries. Agency-quality without the agency overhead, at a fixed price you own outright.
For growing businesses in and around Woking
I'm Federica, a one-person web design studio based in Surrey, just up the road from Woking. I work with established local businesses at a turning point: the salon that's outgrown its first premises, the clinic taking on more practitioners, the trade going from a van to a team. You've proven the model, and now you need a website that matches where you're headed, not where you started.
Woking is a busy commuter town, so a lot of your customers are searching on their phones between trains. That's exactly what I build for: fast, mobile-first sites that show up when someone nearby looks for what you do. Most of the work happens remotely, but these areas are all on my patch:
- Woking town centre
- Horsell
- Knaphill
- Byfleet
- West Byfleet
- Pyrford
- Old Woking
- Goldsworth Park
- Brookwood
- Send
- Mayford
- Sheerwater
Based a little further out? I cover the whole of Surrey.
Why this costs less than an agency
You could pay an agency £3,000 and up for this. The question is what that money buys. A big chunk of an agency bill goes on offices, project managers and account managers, the layer of people sitting between you and whoever builds the thing. None of that ends up in your website.
With me, you work directly with the person designing and coding it. The operations layer an agency hires people for, I run with my own automation, so my time goes into the parts that move the needle: building the site and understanding what your business needs. Same quality you'd get from a good agency, a fixed quote agreed up front, and you're not footing the bill for anyone's overheads.
Common questions
How much does a web designer cost in Woking?
You'll see real numbers before you commit to anything. A custom brochure site starts at £900, and a CMS site you can edit yourself starts at £1,500. Agencies around Woking and wider Surrey tend to start near £3,000 and climb, largely because you're paying for offices and account managers on top of the actual build, not because the end result is any better.
Do you work with Woking businesses in person?
I'm based in Surrey, so Woking is on my doorstep and I'm happy to meet for a coffee in the town centre or nearby. Most of the work then happens remotely, which keeps things quick and keeps your costs down. You get the local contact without paying for a city-centre office.
Should I hire a freelancer or an agency?
For a growing Woking business that needs a clean, fast site bringing in enquiries, a freelancer is usually better value and far less hassle. You deal directly with the person building your site, not a project manager passing messages along. Agencies earn their keep once you need a large team or a brand built from scratch.
I'm stuck on Wix or Squarespace. Can you move me off it?
Yes. I'll move you onto a faster, custom site and protect your content and search rankings on the way over. Afterwards you own the domain, the hosting, and the site itself, so you're never locked into monthly builder fees again.
How long does it take?
A brochure site is usually 2–4 weeks from deposit to launch, depending on how quickly you can get me your content. I'll give you a firm date before we start, not a vague window.
Thinking about a new website?
Tell me about your Woking business and I'll give you an honest view on what would help, and a fixed price to go with it.
hello@madebyfederica.co.uk